Lush green valley in Kashmir with mountains and village homes

Kashmir Shopping Guide: Handicrafts, Pashmina Shawls, Carpets & Souvenir Bazaars

Welcome to Kashmir’s Shopper’s Paradise

When most travelers think of Kashmir they imagine snow‑capped peaks and tranquil lakes. But the “Paradise on Earth” is also a treasure trove of handicrafts, spices and souvenirs. Whether you’re a family on vacation, a couple on a romantic getaway, a travel agent scouting for clients or an adventure seeker adding some shopping to your trek, Srinagar’s colorful bazaars will leave you enchanted.

Handicrafts, Pashmina & Heritage

Kashmir’s artisans have been perfecting their crafts for centuries. The famous pashmina shawl is woven from the ultra‑soft wool of Changthangi goats; each shawl can take weeks to weave by hand and is decorated with delicate sozni embroidery. Hand‑knotted carpets (Qaleen) were introduced in the 15th century when Sultan Zain‑ul‑Abidin invited Persian carpet makers to Kashmir. Today’s carpets blend Persian and local motifs in intricate designs. Papier‑mâché boxes and vases were brought from Persia by Mir Sayyid Ali Hamadani in the 14th century and are still painted by hand. Walnut wood carving, saffron threads and dry fruits like walnuts and apricots are other prized products – Kashmiri saffron is prized worldwide for its dark “Mongra” strands and carries a Geographical Indication tag.

Must‑Visit Markets in Srinagar

  • Zaina Kadal Road – A vibrant street market lined with tiny shops selling Kashmiri clothing, handicrafts and even tattoo parlours. It stays open from around 9 AM to 8 PM.
  • Lal Chowk – The heart of Srinagar where vendors sell walnut‑wood photo frames and furniture, embroidered pherans, pashmina shawls and handicrafts. It’s a great place to bargain.
  • Badshah Chowk – One of the earliest centres of carpet weaving, this bazaar offers hand‑knotted carpets and pure pashmina in countless patterns.
  • Floating Vegetable Market – Wake up early (6 AM to 7.30 AM) and board a shikara on Dal Lake to watch farmers selling vegetables, flowers and saffron from their boats.
  • Residency Road – Browse Dogra jewellery, handcrafted souvenirs, dried fruits, walnuts and fragrant spices.
  • Kashmir Government Arts Emporium – A state‑run store with fixed prices where you can buy authentic crafts and support local artisans.
  • Fair Deal Shopping Complex – Near Regal Chowk, this bustling complex sells Kashmiri clothing, wooden artefacts and accessories.

Suggested 2‑Day Shopping Itinerary

Day 1 – Markets & Lakes:
Start early at the Floating Vegetable Market to experience Srinagar’s morning bustle. After breakfast, head to Lal Chowk for pashmina shawls and walnut souvenirs. Post‑lunch, stroll down Residency Road to pick up dry fruits and spices. In the evening, explore the Fair Deal complex or enjoy a shikara ride on Dal Lake.

Day 2 – Carpets & Hidden Alleys:
Spend your morning in the by‑lanes of Zaina Kadal Road exploring clothing and handicraft stalls. Head to Badshah Chowk for carpets and pashmina; many shops ship worldwide. Later, drop by the Arts Emporium to ensure authenticity. End your day with a hot cup of kahwa overlooking the Jhelum River.

Shopping Tips

  • Authenticity matters: Look for government‑certified labels on pashmina shawls and carpets or purchase from the Arts Emporium for guaranteed quality.
  • Haggle politely: Bargaining is expected in local markets; a friendly smile and respectful negotiation can lead to great deals.
  • Carry cash: Small vendors often prefer cash, though some accept UPI and cards.
  • Timing: Visit the floating market before sunrise and avoid afternoon siestas when many shops close.
  • Support artisans: Buy directly from craftspersons when possible to ensure your money benefits local families.

Food & Cultural Highlights

Srinagar’s bazaars offer more than shopping. Sip on fragrant kahwa (green tea with spices and almonds) or savour a hearty Wazwan meal featuring Rogan Josh and Gushtaba. Try noon chai (pink salted tea) with traditional kulcha bread for breakfast and grab bakery goods like kul‑che in the evening. Make time to visit cultural landmarks such as the Shankaracharya Temple, Hazratbal Shrine and nearby Mughal gardens, or enjoy a night in a houseboat on Dal Lake.

Plan Your Kashmir Shopping Tour

Whether you’re planning a family vacation or curating an adventure itinerary for your clients, Travel Execute’s customized packages will ensure you experience the best of Kashmir’s markets and culture. From sourcing genuine pashminas to arranging shikara rides at dawn, we handle all the details.

Feel free to chat with us on WhatsApp to start planning your dream Kashmir shopping tour!

Contact Us

📧 Email us: info@travelexecute.com
📍 Location: Srinagar, Kashmir